Uncharted | Startup growth without the fairytales

Uncharted | Startup growth without the fairytales

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July 2025

The Job Ad That Promised Death and Got 5,000 Applicants
It was cold, brutal, and honest. It also built one of the greatest teams in history.
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Martin 🏹
3
Dan Shipper Broke My Brain
How Every Builds 100x Engineers Using Claude Code and AI Agents
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Martin 🏹
Burn the Dashboard
Why the death of tracking might be the best thing to happen to marketing in a decade.
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Martin 🏹
2
Why Being Broke Makes You Smarter
The brutal clarity that comes when you’ve got no money to fool yourself.
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Martin 🏹
9
Get Fortune 500 Talent on a Startup Budget
How to outsmart big companies and hire their best people for a fraction.
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Martin 🏹
2

June 2025

You Can't Prompt Your Way to Production
If you don’t understand how your AI generated code actually works, you’re just building polished apps that will crash when real users show up.
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Martin 🏹
When to Hire Humans vs Hand It to AI
Big Tech cut grad hiring by 25%. Banks are slashing junior roles. The question every founder now faces is when do you hire a human, and when do you just…
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Martin 🏹
11
Start Here: Your Weekly Growth Edge 🎯
Skip the fairytales. Get tactics that actually work.
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Martin 🏹
The 10 AI Slides From Mary Meeker That Actually Matter For Builders
Mary Meeker dropped 340 slides on AI. But only 10 matter if you're building something real. Here's the shortcut to what you need to know and how to act…
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Martin 🏹
10
AI is Stealing Everyone’s Voice. Here’s How to Keep Yours.
AI content isn’t the problem. Publishing soulless slop is. Here’s how to inject your voice and originality into every AI-assisted post and the prompt…
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Martin 🏹
14

May 2025

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