Uncharted | Startup growth without the fairytales

Uncharted | Startup growth without the fairytales

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June 2025

You Can't Prompt Your Way to Production
If you don’t understand how your AI generated code actually works, you’re just building polished apps that will crash when real users show up.
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Martin 🏹
When to Hire Humans vs Hand It to AI
Big Tech cut grad hiring by 25%. Banks are slashing junior roles. The question every founder now faces is when do you hire a human, and when do you just…
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Martin 🏹
11
Start Here: Your Weekly Growth Edge 🎯
Skip the fairytales. Get tactics that actually work.
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Martin 🏹
The 10 AI Slides From Mary Meeker That Actually Matter For Builders
Mary Meeker dropped 340 slides on AI. But only 10 matter if you're building something real. Here's the shortcut to what you need to know and how to act…
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Martin 🏹
9
AI is Stealing Everyone’s Voice. Here’s How to Keep Yours.
AI content isn’t the problem. Publishing soulless slop is. Here’s how to inject your voice and originality into every AI-assisted post and the prompt…
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Martin 🏹
14

May 2025

Your users brains are 200k years out of date
They're running Stone Age software on iPhone hardware. Here's how to build for bias, not logic.
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Why Renting AI Is The New Fairytale
Renting GPT-4 was cool in 2024. Owning Llama 4 is how you build a moat in 2025.
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From Slide Deck Artist to Revenue Driver
Why most PMMs are expensive fiction writers and the 3-step ladder to becoming revenue insurance.
2
AI just hired itself as your junior PMM
Inside the new PMM stack built for speed, localisation, and predictive revenue.
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