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Most marketers are about to have a bad year
Many just don't know it yet.
Feb 24
•
Martin 🏹
18
3
8
Your pitch was fine. Your org chart was wrong.
A former Google partnerships lead on what 10 years of vendor pitches taught her about how deals actually get signed.
Feb 17
•
Martin 🏹
and
Loretta
7
3
4
Great meeting. No reply.
What killed your deal while you were celebrating.
Jan 13
•
Martin 🏹
31
18
6
Every startup needs a designated hater
Someone who rips bad ideas before they escape into the world.
Oct 7, 2025
•
Martin 🏹
21
11
5
I almost quit twice
A year of skipping the fairytales.
Dec 30, 2025
•
Martin 🏹
15
2
4
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How to stand out from AI slop
May 28, 2024
•
Martin 🏹
4
2
Agentic vibe marketing is already here
Mar 25, 2025
•
Martin 🏹
144
19
21
What Ogilvy knew that most marketers forgot
Jul 16, 2024
•
Martin 🏹
8
8
5
Nike’s $60B mistake
Aug 6, 2024
•
Martin 🏹
16
14
3
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Early-stage marketing budgets
How much should I spend on marketing?
Dec 2, 2025
•
Martin 🏹
17
6
2
If my work looks simple, I'm replaceable
The dashboard nobody opens
Nov 11, 2025
22
8
9
Recharge. Rethink. Re-read.
My thoughts on growth, AI, and startup messiness.
Aug 5, 2025
•
Martin 🏹
17
1
5
The job ad that promised death
It was cold, brutal, and honest. It also built one of the greatest teams in history.
Jul 29, 2025
•
Martin 🏹
16
3
6
Compound Engineering with Claude Code
How Every builds 100x engineers using Claude Code and AI agents
Jul 22, 2025
•
Martin 🏹
22
2
Burn the dashboard
Why the death of tracking might be the best thing to happen to marketing in a decade.
Jul 15, 2025
•
Martin 🏹
19
2
6
Why being broke makes you smarter
The brutal clarity that comes when you’ve got no money to fool yourself.
Jul 8, 2025
•
Martin 🏹
26
9
9
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What actually works when there's no playbook. No fairytales.
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